Creative
Projects
// Final Project //
01


“A Letter, Not a Launch”
— cultural immersion strategy for Korea through capsule collaborations.
// Case Study //
02


From Visibility to Value:
Rethinking luxury beauty through retention, curation, and cultural context.
// Workshop Project //
03


Indian market entry concept blending Diwali storytelling with experiential retail.
// Workshop Project //
04


Sustainable expansion strategy for the Japanese market, inspired by Kyoto’s cultural heritage.
// Workshop Project //
05


Merchandising and buying strategy to reposition the brand for Gen Z Italian consumers.
// Case Study //
06


Case study on brand storytelling and visual merchandising rooted in Mediterranean identity.
Fashion Strategist